REV IT UP WITH THE CIVIC SI

With its manual transmission, powerful turbocharged engine and aggressive styling, the Civic Si gives drivers the ability to rev up their everyday drive. To bring this to life, we decided to “rev up” the drive in the Civic Si with fantastical animations that grow more extreme with the shift of every gear. We worked with Broad City artist and illustrator Mike Perry to create epic, revved-up visuals in both social and print. 

Art Director: Reid Womack

Creative Directors: Sarah May Bates, Alicia Dotter, Jason Sperling

Animation & Illustration: Mike Perry